Since 1946, the iconic brand Sebago has taken over our cupboards. Made in USA.
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John Fitzgerald Kennedy wore them in 1950.
In 1964, "Penny loafers" arrived in Europe. Preppy style icon, prep school students make them their own. Classic "Dan" moccasins are flooding American campuses.
Why slip a coin into the slit of this moccasin? A penny was sufficient in the 1930s to call emergencies from a telephone booth. American students quickly got into the habit of slipping it through the slit of their moccasin, hence the name “penny loafer”. A practice still in vogue today.
Today, moccasins have dethroned ballerinas between boyish spirit and current trend. Moccasins take their revenge and prove that they can be as feminine as "12" heels.
