C’est au cours d’un voyage en Inde que Pascale Monvoisin, inspirée par des pierres brutes, décide naturellement de créer sa première bague, instinctivement, bouleversée par la beauté des gemmes… Et c’est comme ça que commence l’histoire d’une créatrice qui depuis des années nous enchante avec ces délicates créations qui respirent l’ailleurs, le voyage, la rencontre.
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Isabel Marant is one of today's hottest French ready-to-wear brands, distinguished by its casual chic style. Explore the world of this House, which has borne the name of its designer for 30 years now.
The daughter of a model mother and a photographer father, Isabel Marant quickly developed a passion for the world of fashion. After training at the Parisian fashion school Studio Berçot, Isabel Marant continued her training as an intern with French designer Michel Klein. She then designed two collections for Yorke & Cole, and assisted artistic director Marc Ascoli on brands such as Chloé and Yohji Yamamoto. In 1989, at the age of 22, she launched her first knitwear and jersey label under the name Twen. Finally, in 1994, the designer founded her eponymous ready-to-wear label in Paris. The following year, Isabel Marant unveiled her pieces to the public at her first fashion show. Her creations were brought to life by her model friends, who took to the catwalk to present her ready-to-wear collection. From her very first collections, Isabel Marant succeeded in capturing the essence of the casual chic Parisienne. The success of her brand was immediate and has continued to grow ever since.
Isabel Marant's reputation is well established. Over the years, this designer has proved her worth in the fashion industry, and has even been honored with numerous awards.
In 1997, the designer received the award for Best Designer. In 2014, she was voted “Contemporary Designer of the Year” at the Elle Fashion Awards.To keep up the momentum, in 2016 she ranked 9th in Vanity Fair's Top 100 “most influential French people”.In 2017, she received the Fashion Star Award in New York.Her career is crowned with success, as is her steady ascent, which is unlikely to stop any time soon.
In 1998, Isabel Marant opened her first Paris boutique in a former artist's studio on rue de Charonne.Today, the label is firmly established not only in France, but also around the world: in the United States, Japan, China, Spain, Italy and elsewhere.The number of boutiques continues to grow.
Isabel Marant presents each of its collections at the must-attend event for fashion enthusiasts: Fashion Week.For the designer, each show is a way of telling a story around her collection. With influential people from all over the world sitting in the front rows, the shows play a crucial role in raising the brand's profile.
Despite the growing success of her brand, the designer remains true to her values.Authenticity, openness and complicity are the pillars of Isabel Marant.
For almost 30 years, her “Less is more” recipe has continued to seduce. Isabel Marant's fashion is for everyday women, for the average woman looking for effortless elegance. With her bohemian-chic style, the designer has set the trend for the Parisian woman's look: a naturally casual allure that dreams are made of.Isabel Marant creates timeless pieces that come to life as soon as they are worn.With an easy-to-wear wardrobe, it's never been easier to imagine bold, natural looks.
Isabel Marant cultivates the philosophy of “clothing ecology”.Since the brand's inception, the designer's mission has been to offer a timeless wardrobe designed to last over time. To achieve this, she is committed to maintaining the handmade approach from collection to collection, favoring artisanal textile production.
Concerned about environmental issues, the company is committed to sustainable fashion and proposes concrete actions to contribute to this cause.
Sensitive to the impact of the textile industry on the planet, Isabel Marant wishes to align her values with her brand.
In 2021, the creation of the Isabel Marant Vintage second-hand digital platform concretizes its commitment to more circular fashion.This initiative gives a second life to the brand's pieces that are no longer worn, offering the chance to unearth limited editions from past collections.The designer takes her commitment one step further, donating all profits to the Isabel Marant endowment fund.
Isabel Marant's collections evolve from season to season, but some of the brand's pieces have become unavoidable bestsellers.
In 2009, Isabel Marant created the Bekett wedge-heeled sneaker, which quickly won over the public (even Beyoncé adopted it in her Love on Top video).As popular as ever, this pair was revived in 2022 with a reissue that renamed them Balskee.
Whether it's the oversized knit sweater or the flowing bohemian-print dress, Isabel Marant's creations are equally suited to casual and elegant styles, offering a complete wardrobe.
In 2013, designer Isabel Marant collaborated with ready-to-wear chain H&M to offer a capsule collection distributed in 250 H&M stores worldwide. This fusion of high-end and affordable fashion allowed a wider audience to discover the brand, making it more accessible. The designer decided to create a collection of must-haves combining prints, materials and cuts.This operation was a great success with the public, with a huge response from the outset.
In 2018, it's L'Oréal Paris' turn to collaborate with Isabel Marant on its first make-up line. This fusion of fashion and beauty has resulted in a collection of essentials to dress complexion, lips and eyes.
In 2025, for its spring-summer collection, the charismatic supermodel of the 1990s, Kate Moss, once again becomes the face of the brand. Isabel Marant and Kate Moss have an enduring relationship, the model having previously worked with the French brand on the Autumn-Winter 2010-2011 collection.
This time, by teaming up with one of Britain's greatest fashion icons, the French designer wanted a collaboration that embodied freedom, audacity and timelessness.
Indeed, Isabel Marant wants to celebrate the modern woman who is independent, self-confident and a little bit rock, and in Kate Moss she finds the embodiment of her universe: a natural, untamed beauty who doesn't need to overdo it to catch the eye.
The choice of Kate Moss was not made by chance, as she perfectly personifies the Marant clientele, who are free, urban and daring women.
This capsule collection will give international visibility to the famous French brand, enabling it to conquer the Anglo-Saxon and Asian markets.
To assert your style with unique, iconic pieces, Isabel Marant accessories are an essential choice. They combine sophistication, comfort and a bohemian spirit. The French designer offers bags, belts, clutches, caps, socks and hats to incorporate into your daily outfits to sublimate your style.
Each piece is timeless, allowing it to stand the test of seasons and trends.
The Isabel Marant shoe collection combines comfort and style, whether for a casual day or a chic evening. In winter, boots remain an essential choice, whether it's santiag-inspired boots, timeless boots with tapered or flat heels, bold thigh-high boots or elegant ankle boots, there's something for everyone. In summer, sandals look their best with a flowing dress or tailored pants.
Year-round, wedge sneakers continue to please year after year. Explore our selection of shoes to keep you looking stylish right down to your toes.
Isabel Marant explores various universes through the different lines of her brand. In addition to her main collection, in 2000 she launched a new ready-to-wear line: Isabel Marant Étoile, offering more accessible pieces. In 2002, she created a lingerie line for DIM, followed two years later by a children's wear collection.
In 2017, she introduced a ready-to-wear line dedicated to men, offering a complete men's wardrobe from clothes to accessories, not forgetting shoes.
With her spring-summer 2025 collection, Isabel Marant plunges us into a sunny, bohemian and hippie chic universe. It's an ode to freedom and casual elegance. The French designer offers us natural colors, light fabrics and fluid cuts. The new collection features ethnic prints, cotton blouses with colorful embroidery and high-waisted shorts. Isabel Marant suggests we adopt a gypsy chic trend for this summer 2025. La Grande Boutique invites you to discover Isabel Marant Étoile.
All of Marant's DNA can be found in her jewelry. They translate the free, refined spirit of the French designer through a raw, feminine aesthetic. These jewels can be worn alone or in combination.
They are equally at home enhancing a minimalist look or complementing a bohemian style. The designer plays with contrasts, choosing organic shapes and asymmetrical lines.
Each season, Isabel Marant creates timeless, audacious pieces that make jewelry more than just a simple accessory, a veritable object of desire that transforms your outfit into a style statement.
